Johnnie Walker Blue Label City X Mars Limited Edition*
Johnnie Walker now has looked to the future to create an inspired vision of tomorrow – journey with Johnnie Walker and walk through a mind-expanding utopian vision of world cities 200 years from now.
An innovative collaboration with renowned digital artist Luke Halls sees the whisky brand taking a bold step into the future.
Exploring themes of geoengineering, AI empowerment and physics-defying technologies, this new limited-edition design for Johnnie Walker Blue Label reimagines a thriving and vibrant future society that has transformed cityscapes and skylines, embracing new scientific developments to push the limits of what’s possible.
These intricate illustrations represent the remarkable depth of flavour, rarity and two centuries of craft that’s found in every bottle of the velvety smooth Johnnie Walker Blue Label.
Luke’s interpretation of Mars 2220 envisions humanity as a multi-planetary civilisation with bustling colonies on the red planet.After 200 years, a once-dead world now teems with life and new energy, enabled by the second generation of ‘Martian’ colonists. Over a century of terraforming has already begun to bear fruit and the first signs of green life can be seen beyond the geodesic domes the Martians call home. Earth and Moon appear in the skies above – a powerful reminder not only of how far we’ve come, but that by walking forward together, we can achieve anything.
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